Archive for December, 2009

1-Toyota to cut auto parts costs by 30 pct

Toyota: made “various suggestions” to suppliers on Monday
TOKYO, Dec 22 (Reuters) – Toyota Motor Corp (7203.T) plans to cut auto parts procurement costs by around 30 percent over three years to help it regain profitability, media said on Tuesday.

Toyota has asked its suppliers to cut prices of some parts by 30-40 percent for cars that will hit the market by 2013, the Asahi daily said. The Nikkei business daily also said Toyota plans to switch to less expensive materials and parts.

Toyota spokesman Takanori Yokoi said the automaker had made “various suggestions including cost reductions” to suppliers on Monday, but he declined to disclose details.

Toyota, which has forecast its second straight annual operating loss, plans to overhaul its car designs to help cut costs, the two newspapers said.

Toyota’s request for a 30 percent reduction in costs — the biggest in 10 years — comes as the automaker is trying to sharpen its price competitiveness in emerging markets, the Asahi said.

Growing concern over the yen’s continued strength is also behind the move, the Asahi said.

Toyota’s shares gained 1.6 percent to 3,780 yen while the broader Nikkei 225 index .N225 advanced 1 percent.

Geely’s Volvo bid highlights China’s global car ambition

EIJING — Chinese carmaker Geely’s move to buy Volvo shows that manufacturers in the world’s biggest auto market are revving up their global ambitions with high-end Western technology, analysts say.

US auto giant Ford and Geely, one of China’s largest private carmakers, announced Wednesday they had agreed on the main terms of the sale of the Swedish brand, with a final agreement expected to be signed in early 2010.

Analysts said the Chinese firm would boost its image through acquiring Volvo, a byword for quality and reliability, and the know-how gained would speed up Geely’s breakthrough into foreign markets.

“Geely is keen to get the so-called ‘invisible assets’ from the deal — that is, brand recognition and new technology,” said Fu Zhiyong, an auto analyst for Beijing-based Adfaith Management Consulting Inc.

Xia Ping, a Shanghai-based analyst for investment bank Core Pacific-Yamuguchi, agreed.

“New technology and products in its product line should be a driver of its overall growth,” he told AFP.

“It’s a strategy for many in the industry. Geely just stepped out ahead of the others,” Xia added.

China is now the largest car market in the world, surpassing the United States earlier this year as the economic crisis hit US sales. A massive Chinese government stimulus package has helped boost domestic consumption.

Automakers in the world’s third-largest economy have sought to seize the moment to push into foreign markets, snapping up bits of top-end car units that their troubled Western owners are all too willing to sell off.

Chinese heavy machinery maker Tengzhong in October reached a deal with General Motors — still pending regulatory approval — to buy the luxury Hummer brand.

Beijing Automotive Industry Holding Co. (BAIC) this month announced it had paid 200 million dollars for the intellectual property rights for some assets of GM’s Swedish unit Saab.

“Acquisition of foreign brands is one of the ways to develop global competitiveness,” said Mei Songlin, general manager of research at J.D. Power Asia-Pacific in Shanghai.

“Chinese automakers including Geely, BAIC and SAIC (Shanghai Automotive Industry Corp.) have looked for acquisitions to help them advance the pace of development,” he said.

“This is different from the strategy adopted by most Japanese and Korean automakers, who tend to rely on organic growth.”

Some Chinese car firms such as BYD and Chery have also opted to invest in their own research and development, but experts said the path adopted by Geely could be a quicker route to worldwide success.

The Volvo acquisition, if consummated, would “shorten the time needed to upgrade its brand and improve global presence”, Fu said.

Mei agreed, saying Geely had made “significant progress in recent years” with the sales of its homegrown Free Cruiser and Vision models, but could take a quantum leap forward using Volvo ingenuity.

“The acquisition of Volvo is of great significance for Geely. It certainly is a welcome sign as the company endeavours to achieve its sales target of 50 percent in international markets,” Mei said.

Fu dismissed any fears that the Swedish brand would be sullied via its acquisition by a Chinese firm.

“Volvo will still be Volvo, the acclaimed best-quality car in the world,” he said. “The quality of cars will not be tainted as Geely are fully aware of its strength.”

Dubai International Motor Show Fairs

The 10th Dubai International Motor Show was officially opened December 16, as the Middle East’s largest auto show, many luxury brands have quite concerned about.

Golden yellow Rolls-Royce
Golden yellow Rolls-Royce

Dazzling golden yellow is the first choice for the local rich

The auto show or the most eye-catching variety of modified models and life abundant local billionaires who are not satisfied with luxury brands, but, more decorative and drive through improvements to show personality, show off the rich. One of the big exhibition hall dedicated to showcasing the world’s tuner works, many of whom are starting model, it is dazzling.


In addition, a large truck based on the converted luxury cars, but also with adequate space and adequate facilities, eye-catching. An abundance of luxury modified saloon cars, the original vehicle chassis space to an extreme, filling luxury and unique car culture. In recent years, modified luxury cars has gradually become the goal of successful people’s car, while the Dubai Motor Show is the international touring car development in the new trend to an extreme.

Mercedes - Benz Gold SLS AMG sports car officially unveiled at Dubai Motor Show
Mercedes – Benz Gold SLS AMG sports car officially unveiled at Dubai Motor Show

As a representative of the luxury brand, company, Mercedes – Benz on the Dubai auto show very seriously, to carry such a variety of high-performance E63 AMG sedan unveiled this booth. In order to cater to wealthy businessmen in the Middle East have a unique taste, Mercedes – Benz has also introduced a limited number of gold SLS AMG the world’s gull-wing luxury sports car, the car uses a special preparation of the golden-yellow silk effect paint, the car-in-one console is also large-scale application of carbon fiber materials.

the Dubai Motor Show Auto Show begin 16 Dec 2010, End Date: 20 Dec 2010

Drive an F1 Racing Car – £1499.00

F1 is the ultimate driving experience. So, imagine the thrill of being able to drive a genuine ex-Grand Prix car on a real racetrack! Take a corner imagining you are being pursued by Button, or speed down the straights with Schumacher in your sights! This unique experience will give you an insight into the world of Formula 1 and the exhilaration and skill of being an F1 driver!

What’s included

.Overnight stay in a contemporary hotel for you and a guest, including champagne reception and 4 course
.dinner and breakfast
.Transfers to and from the hotel and racetrack
.Welcome coffee and biscuits at the racetrack
.Initial briefing
.Familiarisation laps in a Performance Training Car
.5 driving laps (7 miles) in a GT Car (Ferrari 360 or similar)
.7 driving laps (9.8 miles) in a Caterham Super 7
.10 driving laps (14 miles) in a Van Dieman Single Seater
.8 driving laps (11.2 mles) in a Formula One Car
.A chance to purchase optional laps in a Formula One car
.High Speed passenger ride in a sports car
.Hot lunch for you and your guest
.De-brief and presentation of commemorative photograph, F1 Experience Certificate and gift pack
.This experience is run over 2 days
.Experience gift pack including smart wallet and personalised voucher
.PA cover to a value of £50,000 plus cancellation indemnity

What happens on the day

On your first day you will book into your hotel and you and your guest will have a opportunity to utilise hotel leisure & spa facilities. In the evening you will receive a welcome and a familiarisation briefing, giving you details of the following day’s activities from members of the F1 Team at the hotel. You’ll then settle down to a 4 course dinner for yourself and your guest.
In the morning, after breakfast, you and your guest and the other participants will be transferred to the racetrack. On arrival at the centre you’ll normally be asked to sign an indemnity form followed by a short briefing on the circuit, safety procedures and driving techniques. Then your driving begins! You’ll have some familiarisation laps in a Performance Training Car first, before driving 5 laps in a in a GT Car (Ferrari 360 or similar) to get used to driving on the track. You’ll then complete 7 laps in a Caterham Super 7 and 10 laps in a Van Dieman Single seater before getting behind the wheel of your F1 racing car! Your 8 laps of the circuit in the F1 car will be followed by a wind down as you are flung around the track during a high speed passenger ride – just to show you how it’s really done! After all that driving, you’ll be hungry, so you and your guest will have a hot lunch before going for your de-brief and presentation. Finally, you’ll be transferred back to the hotel, where you can sit and reflect on your day’s activities!

Need to know

Minimum age 21
Minimum height: 5’02” (155 cms)
Maximum height: 6’04” (190 cms)
Maximum weight: 18 Stone (108 kgs)
Maximum girth around chest and upper arms 58”. For further information, please contact us.
Availability: April to September
Fitness/Health: you should be in reasonable health and able to climb in and out of the car.
You must hold a full, valid, UK or European driving licence (with no more than 6 points) to be produced on the day (no photocopies accepted).
Experience content, equipment used and restrictions may vary according to venue.

How it works

All you have to do is pay for the experience you wish to purchase and we’ll send a gift pack to you or directly to the recipient. A voucher and booking information will be included in the pack so you just need to check the info and book your experience.

Race Car Parts

Looking for really special F1 racing merchandise? The selection of car memorabilia at The Memorabilia Experience includes some amazing car parts and replicas. With original F1 cars ranging from $250K – $2.5M, purchasing some of these original or replica parts as racing collectibles is the next best way to appreciate F1 as art, without paying the full price tag associated with actual car ownership! We also have a great selection of other Enzo Ferrari collectibles and race memorabilia.

BMW f1

With original F1 cars ranging from $250K – $2.5M, buying some of these original or replica parts is the next best way to appreciate F1 as art, without paying the full dues of actual car ownership!